Current Global Economy Scenario

Yes – it is worrying & highly concerning!

Disclaimer : Am no Global Policy or Economics Expert, am a Digital Product Specialist with my own vested interests for causes, people I love & care.
But I do credit myself to thinking well for the World & be able to suggest from my experience & in-depth research skillsets – what can be done to improve the situation.

My Key Concerns :

  • TRUMP (Face-Palm) : He is going on making drastic changes around employment, Trade Policies, Climate Pacts, Foreign Relations without taking long term & wide level impact into considerations. US Politics these days is more interesting than watching Live Sports & Avengers Movies. The latest being launching trade war on China – You cannot be serious about being so impractical about such critical decisions which directly impacts jobs, lives of people.
  • Brexit : How on earth UK is going to be a stronger economy by separating itself from EU, same EU nations which in medieval, modern history have helped UK become richer & supreme power, baffles me. This is a stupid game of Power which Conservatives have got all wrong – I still pray EU can make them pull back & there is no need for referendum as the decision to exit was on false foot always!
  • Tech Giants to Douche Bags : Yes how Silicon Valley CEOs have exposed their immaturity & unpreparedness to manage bigger issues has proved to the world that nothing Good is created in a hurry. They have to take the hard way to be well accepted by all – Mark Zuckerberg’s expressions during the council grilling sessions will call for some nightmares for most of the entrepreneurs. Elon Musk’s everyday antics to tweets are such an embarrassment to the talent Tech space possesses.

Refer this article : https://www.economist.com/briefing/2018/01/20/the-techlash-against-amazon-facebook-and-google-and-what-they-can-do

  • Bad Media Boys : How Media has played into the hands of power & fame hungry industries + individuals is scary to the least. In my view, Media industry has lost maximum value in recent past though it should have grown more reputable with time since its one of the key pillars of a functioning Democracy. There are so few names in the space of Journalism & Media industry who you can trust to give authentic unbiased information & be done away with opinions & mind feeds.
  • Absolute Authority of Power : What is with this world of keeping order by creating complete surrender to power of authority? Why can’t issues be openly debated & views be formed on them by mutual agreement & settlement? Judicial & Legislators have to play a more informed & vigilant role in here.
  • Impatient & Wannabe Generation thriving on Instant Gratification & material possessions : Have given up on them though high on confidence + Awareness & low on hesitation, these folks run away from grinding & do not believe in playing hard & long & patient & gradual to win. It’s now or never with them all the time.
  • Creativity & Art not being allowed to flourish : There are umpteen examples of creativity & artists coming under the hawk eye of politics, regulations, restrictions! Unfair… Let creativity flow & let consumers decide it’s trashy or classy.

Perhaps, we need more of MJs “Save the World” versions not just in Music but in every facet of life.

What is frightening is that these concerns are gonna have long term impacts upto 5 – 10 years on everyone’s lives.

Some solutions :

  • Global bodies like UN, IMF, World Bank, G8, Security Council have to come together to create more strong consensus against the “OBVIOUS WRONG” happening across the globe. They need to address it by first accepting what’s wrong with being Simply Selfish.
  • Bottoms Up :  people will need to start creating noise about their displeasure & make authority listen, in every facets – home, workspace, social media, societies, municipalities, judiciary, law & order.
  • Wait for something drastic to happen at one end of the world for other to abide as no option! This shall have heavy repercussions though, someone will have to pay the price. AMEN
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Recent Thoughts on Political Views including Liberalism

This is a result of meeting someone awesome that you are completely in awe of as well as lots of drinking sessions with a bunch of uninhibited people who have their hearts & minds at the right place.

I am heavily convinced that people are same everywhere in the world – there are conservatives who are family bound, there are liberals who believe in being free & carefree, there are educated professionals who think they are liberals but actually don’t care or don’t realise what they are coz its convenient! There are Intellectuals & Deep moaners who just don’t want to Let Go!

People choose their political sides coz of following reasons :

  • Upbringing/ Family (20%) : Perhaps the most impactful & that too unconsciously, difficult to break off once tied to it
  • Professional (15%) : This one is more rational & becomes strong over the years
  • Deep Emotional Reasons (5%) : It has to come from some deep experience of the past – a wrong doing or a right doing
  • Convenience (60%) : This is the most common one, where people choose to not care as its too much effort & Ignorance is Bliss

More importantly, in my opinion, they keep justifying it forever – whatever it may take because somewhere they link their political stand to their personal, moral value system & saying a shade to their political views is casting a doubt on their moral values.

Also interestingly – once they take their stance on Right Liberal, Left conservative, Right Conservative or Left Liberal ; they will project themselves to be agreeing to 90% of its policies and disagreeing with a few again as per their convenience.

I do think that its a touche` matter & needs to be handled with sensitivity & open mindedness. Clashes should be avoided at all costs.

Sharing a 4-quadrant chart to understand where do most of the leaders stand.

39083326_278880436246746_7533074532093919232_n

Interestingly – not many leaders fall in the Right – Liberal Quadrant for reasons obvious : since it is meant for Simple Mkt Policies based on science & economics research concepts. Leaders have taken stances favoring Right Liberal policies in moderation but mainly tend to stick to Right Conservative or Left Liberal Stances.
My Research threw up name of Mr. Thomas Jefferson, 3rd president of USA as the only through & through Right Liberal so far & that was perhaps he was an educated professional, scientist/inventor at heart hence insisted on the Right Liberal Policies.

Most of the Leaders in today’s time will go on to support Right Conservative, While the days of Left Conservative are restricted to China & Left Liberalism is kept for philosophers. I do think Right Liberalism is highly under-discovered.

ZINGOGRAPHY : Tech/Product/UX/Startup Update # 9

AB Testing is a Cultural & Personal Choice

Ittakes a lot number of weeks of research into white papers of statistics, informative articles on application, Live blogs for examples hunting, speaking to relevant stakeholders in competition & outside companies to discuss & link it with your current situation & problem statements to finally conform on your Approach.

I did the same with AB Testing!

And in all fairness, I have to admit that this has to be one of the most Surreal experiences since I realised there was a missing piece I was not including in the whole Picture/Frame/Painting of Product Design Thought Process.

AB Testing is critical to make your Product/Campaigns/Analytics/ Development Decision making simple & obvious decision making come out with an astounding clarity once AB Testing is conducted.
Plus how important it is to be persistent & have patience with the tests (design, conducting, results) — to know when to stop & when to start again.

There are two places where conducting AB Testing is a MUST :

  • Once when the prototypes of your App Key Pages are ready & you must know the initial response to them from your target consumer personas.
  • Second, before doing the campaigns & scaling the features/products — knowing the intricacies details in the form of headline, text, image, theme, colour palette, etc.

A few things must have technical :

  • AB Testing tool —

for beginners : VWO/Optimisely like SaaS tool ;

for mature organisations : Building the capability from scratch

for organisations in between who wish advanced readymade tool — I would recommend the hybrid way by using an open platform like Wasabi which can be customised to your requirements.

  • Good Quality Team with understanding of Statistics, SaaS Tools, Consumer Behavioural Analysis
  • Data Mart/Warehouse with access to Transactional Data as well as Online Behavioural Data with necessary cuts for segmentation basis Business Intelligence

A Few things in terms of Soft Power :

  • Open Mind — ready to question obvious right answers (infact more if they are obvious)
  • Capability to deep dive & look at intrinsic details
  • Collaborate with different teams/people to check if the findings or the direction of the findings are correct — this in my understanding is the most POTENT!

Organisations must insist their people to only come to leaders once they have collaborative evidences to move in a certain direction.

It may so happen that after spending significant time also — you may not come to an conclusive evidence & one should be open & amiable about the same & not push for an evidence for the sake of it.

I must thank quite a few people for the same but most of all Booking.com to highlight that there is something missing in my thought process — the webinar by Lukas was really helpful!

ZINGOGRAPHY : Tech/Product/UX/Startup Update # 8

Today I wish to compare the startup spaces in Indian & European Context. Those who read this should know that I share this majorly for my own clarity & perspective and if it helps others then great!

Recently, I have been focussing on 3 main things apart from my daily work & travel :

  • Reading a lot about new skill sets essential for PM especially like Deep Learning, Data Mining
  • Linking it with my current Work & Profile as well as Future Roles that I wish to do
  • Collaborating it with other PMs in different sectors/industries/companies

And there are some Key Insights regarding Different Geographical Consumer Tech companies that I have concluded :

  • Focus in Indian Companies (Startups as well as Big Ones) is to scale
  • Focus in European Companies is to understand the consumer behaviour first & sync all departments of technology, data, customer service towards that ONE Customer Proposition/their USP which will help them Succeed while focussing less or almost nothing on others
  • In US Companies, they go for massive funding & their aim is that – once establishing a prototype (more or less that with a short term vision)
  • SEA are replicating Chinese models more or less in terms of consumer personas as well as Tech Propositions
  • MENA regions are going like Indian Conglomerates – slow & cautious for the models that are already well proven for success

Let me also talk about a few skills which are becoming redundant as in they are understood that you will have when you apply for Product Roles :

  • Digital Marketing
  • Product Design & Strategy
  • KPI Metrics Management
  • Project Management
  • P&L Ownership
  • Business Development
  • Hiring & Training

These are the new skills towards which you need to show inclination & an aptitude for – please remember that though these may seem new worlds, their nuances are based in subjects well introduced to us. So let me give the picture complete for better understanding :

  • Machine Learning/AI/Deep Learning : Maths, Statistics, Computer Science for Coding
  • Blockchain : Telecom, Communications, System/Server Integration
  • AR/VR : Electronics, Robotics, Graphic Designing
  • 3D Printing : Biotechnology, Engineering Drawing

Personally I enjoy first 3 a lot & keep looking how it can be valuable in my current scope of work!

ZINGOGRAPHY : TECH/PRODUCT/UX/STARTUP UPDATE # 7.5

Sharing my list of most useful Apps (based on popularity, experience, usefulness) :

  • WhatsApp
  • Gmail
  • Twitter
  • Instagram
  • Amazon
  • Google Maps
  • Wikipedia
  • YouTube
  • Facebook
  • LinkedIn

Last two are my least favourite of all – they are just latching around for lack of options!

Will add more in due course.

 

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There shall be changes in coming years but one has to adapt the learnings from the top performing apps.

Indian Gifts that will shine always #2018

  • YOGA
  • Ayurveda
  • Indian Education System
  • Family Ecosystem
  • Business Culture of the small families, SMEs & SHGs
  • Mahabharat + Ramayan epics
  • Peace – Buddha, Gandhi, Jainism Message
  • Technology Outsourcing yep – The Brain Drain!
  • Strong depth of History & Culture

What India needs to be known for even more :

  • Creating an indigenous model for rural + urban cooperation in health, education, individual spending habits
  • Lost & Found unique examples of Art, culture, food, handicraft, faith, medicinal treatments, astrology, science, maths
  • Unique Business Models like Dabbawala serving masses involving huge labour & connect with upper middle classes
  • Adopting Modernism in Agriculture (yet to happen)
  • Developing models around sanitation, cleanliness, desalination of water, renewable energy, Better Forecast Mechanisms

My Fears for Indian Growth :

  • Money Ownership concentrated to limited HNIs much like Middle East
  • Aspirations & Representations like USA but lack of system might topple them to the other side
  • So far rapid growth & development in manufacturing, electronics, Digital is due to China (aping)
  • Laggardness in promoting Pride & History like Europe
  • Different cultures & variety like SEA & Europe again proving to be a challenge

In reality – India shall grow by a unique model of Govt & a few HNI hand in hand for now. Remaining Pvt bodies as well as SMEs will have to be alot more cooperative to Govt regulations & financial guidelines to ensure the growth is entirely & completely inclusive. Once that happens & penetration of the Good can go deep, growth will automatically happen which I have no doubt about.

Also India & Indians need to understand a few other things :

  • Less spending time on mobile & digital devices
  • More time being spent on exploring & understanding the world + people around you
  • Less spending time & energy & giving less importance to celebrities & entertainment modes or other distracting modes
  • More time being spent on knowing your trueselves & your true potentials
  • Aping others blindly for solutions, inspirations
  • Being independent, fearless, self reliant in true meaning

images

Mithali Raj – Second Blog in 6 mths!

http://www.livemint.com/Sports/P2K1h746W6lHenFvfNWYZJ/Mithali-Rajs-long-innings.html

This article made me write a 2nd blog on her!

I feel so much common with her that its difficult to describe in words. The struggle, standing up for self, not giving up on one’s values, keeping parents & performance first – these are the simple but strong values that middle class girls in India from 80s & early 90s were brought up with.

So many of them gave in to marriage, materialism, shallowness for reasons unknown! Yet it feels so RIGHT when a few of them make it to the TOP & wish to be raring to go even more – Mithali Raj, you inspire me to not give up despite all hardships & disappointments and am most thankful to you for that.

Second, you inspire me how to carry myself with grit & humbleness!

Am sure you inspire so many others a lot more – my wish & pray that girls in India find a permanent place for sports in their daily lives for keeping fit & personality development. Also I hope more parents encourage their girls to not give up on sports!

Human’s Stay on Earth

Have been thinking lately (these thoughts are definitely not based on any recent developments but are based on my observations, interactions, discussions, reading over the past known years).. am quite certain of following views as well :

  • I do not think that Humans were supposed to breed on this planet, this planet was (if) created then was meant for appreciation, wonder, happiness, peace, plentifulness, etc. As story goes Adam n Eve faulted & every one later are bearing the (black) fruits of it!
  • Coming on this earth, in which family, country, religion, etc. are not chosen by anyone. However what one believes, controls, speaks, acts, behaves, etc. are & should be owned by the individual herself/himself. Saying this is how it happens coz of background or circumstances is simply a poor craftsman
  • Now that one has come on this planet & got a life, body, mind, heart – one should make the max use of it to lead a fulfilling life which does not harp on any negativity, demeans others lives, compares, hurts oneself or others, etc.
  • Whatever life one gets – 10/30/50/70 years – one should lead a healthy meaningful life while trying to uplift others around, give hope/faith amongst others. Create & sustain happiness while discarding materialism.
  • In order to achieve this, one is gifted skills/knowledge/awareness which are to be made the most use of to uplift themselves as well as others around them. Acting selfish is going against the basic purpose of this life.

Future Push – Tech & Innovation!

Today I laid my hands on an article by HBR which am sharing here :

https://t.co/ISLUeum30c

Its matrix described gave me a lot of confidence & clarity on how to think for products & future roadmaps for yourself or company or society. Again Sharing here :

Screen Shot 2017-08-25 at 11.38.23 AM

Most of us (94%) are doing “Basic research” in this space especially at the middle & lower management level.

Some of us (5.9%) are doing “Sustaining Innovation” as Product Managers, Leaders & even in space which is not so well defined from problem statement or domain per se but we assume that this is the solution or expected world so lets go for it.

Very Few of us (0.1%) are trying to do Disruptive or Breakthrough Innovation. Elon Musk for sure lies in the Breakthrough space and so are some of the esteemed scientists in the technology, literature, economics, art, media, etc. spaces.
Breakthrough is really difficult to achieve of all – requires huge research, money, persistence, sharp focus, dedication, sacrifice @ personal, health, etc. level
Disruptive is still achievable if one has fair control on various variables like talent, opportunity, business model, money, knowledge.

So if I have to rate the various models in chronological order, I will say Basic Research + Sustaining Innovation are “all right to have” like the Must Have but not sufficient.
Disruptive is achievable while Breakthrough is really tough but yet possible 🙂
Anyone wanting to excel in any sphere/industry/role should have first two for sure as a constant practice like eating, breathing and achieve disruptive time & again (like 5 – 10 in lifetime) while keep aiming for Breakthrough as it will be extremely rare – one, if you are very lucky then two.

If you have achieved one break- through, then remaining three still are important but your job is done – that’s the AIM ! Great brands, companies, products are known for that one discovery. E.g. Infosys by NRN, Disney by Walk, Apple by Jobs amongst many others.

Some people achieve disruptive time & again e.g. Actors going for 100Mn then 200Mn, etc. marks for box office returns. Or great PMs able to fish out great products time & again, can’t call any names right now 🙂 E.g. Google as a company maybe

So here’s the mantra – keep adding to yourself with the first 3 & make yourself a Break through as a person or create a Break through company or work on a Break Through Product. Mostly in my case, first & last are more probable while middle one is a distant dream 🙂 Amen to all though !

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