appreciation, bucket list, lessons, life, Stories of Life, ultimate dream

The Importance of Clarity!

A lot of problems in my life has been solved via having some short & long term perspective basing on what you want. It is a funny process about how one gets his/her own clarity about one wants. It involves about 35% focus on what you want, 40% focus on where you are and remaining 25% focus on where have you come from.
Allow me to describe more here :

  1. 35% Focus on where you see yourself, doing what, with which kind of people, things, feeling what, where, etc. etc. Detail it as much possible – on paper, in your mind. It is aligned to the theory of “The Secret” which says about universe talk and it will grant your wishes if you are clear about what you want and ask for it consistently enough. [Future]
  2. 40% Focus on where you are, how you are, what are your strengths, weaknesses, limitations, possibilities, etc. etc. It is about the concept of Yoga – self awareness and as per my most critical exercise which 99.99% people fail to do correctly. They have misconceptions about themselves and their surroundings and hence are not able to understand what to do next. I feel this is the root/foundation/basis from where you can grow.
    You have to be well placed on what you are, how you are and absolutely comfortable, at peace with it. [Present]
  3. 25% focus on where you were and where you come from – Your habits are hard to die and especially with increasing age when you happen to have full awareness and perspective. Your approach, way of working, personality, way of talking, mental strengths, comfort level with people, etc. are things which you carry with yourself wherever you go and they take alot of time and effort in changing. Some conscious effort and dedication can bring a lot of results.
    But to achieve what you wish to achieve you have to connect the dots from behind to understand where you have reached so far. [Past]

I generally follow this approach before making any important decision – personally or work wise with the luxury of time provided. Hope some of you find merit in it to encapsulate and share your experiences.

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appreciation, Business sense, confidence, India, learning, MBA, movies

Learnings from the 3 Khans

Before I started writing this blog РI was worried that I might regret it later as an educated business professional/startup entrepreneur. As a rational responsible individual, I do understand that movies and the stardom in India leads to confusing a lot of immature, uncanny youngsters and impacting them in a wrong way. Especially the fanaticism that exists for stars in our country seems really unexplainable to me. If it reveals anything it is the fact we have not developed or appreciated other importance facets of education, science, defence, agriculture enough to put them as leading faces of our country for our youth to adore.

However, my generation or generation before and after me cannot deny that Bollywood and its leading men/women do impact you in some or the other way. As Mktg professional, am expected to know what are the latest updates around them to know the trends well enough. And amongst them the 3 Khans of Bollywood or Hindi/Indian Film Industry – Salman Khan, Aamir Khan, ShahRukh Khan come out as very influential, powerful, trendsetters, etc. in current scenario. They have been here for 25+ years and today I will try and share my learnings as an individual which can help other youngsters in professional and personal life :

  • Stay United in Staying Independent : They appear aloof yet united at many fronts – seems an invisible cartel getting formed at their end. Yet they function independent of each other.
  • Understand Your Audience, Your strengths & weaknesses – This was something that the 3 of them did very well to be relevant constantly and kept renovating themselves with time. Aamir’s strength was understood to be around making intelligent movies that classes vouch on, Salman always appealed to masses while SRK played on his charm, ease.
  • Be in the News/Public eyes – they know very well how to be in the news and be seen at the right places doing the right things – respecting elders, showcasing patriotism, social causes, etc.
  • Develop Your Close circle of Loyalists – All 3 of them like to be in their comfort zone more or less, though they try to venture out of it sometimes but eventually they move into that zone back. Salman doing dhinka chika slapslick comedy, Aamir becoming preachy, SRK doing that Rahul roles. And you know the biggest surprise – Audience makes it the biggest HIT.
  • Most Imp – Understand in and out of your business better than anyone and become a participant than a viewer in that : After MBA, I have really started appreciating their business sense alot. They know the costs, budget, ROI, Profitability, projections, forecasting, branding – they are students and professors of MBA in their own rights though I won’t like to hear their lecture.
  • Be a Good Human Being & Stay politically correct : I respect them for that. I don’t think I can say that any of them is a bad person or someone I really detest and perhaps this is why they work with everyone.
  • Your best work might not be most successful : Salman’s Tere Naam, SRK’s Kabhi Han Kabhi Na, Aamir’s Tare Zameen Par might not be their biggest success but they make them what they are as actors and craftsmen.
  • Above all, love to act a bit all the time, you are being watched everytime!

Hope their hysteria motivates millions to be better professionals and human beings.

digital world, DigitalIndia, digitization, economy, effort, Life changes

Few thoughts for nurturing Startup Talent..!

While the whole euphoria around startups, funding, techie demand salary hike is great – I also hear a few voices trying to make some sense of the whole noise. This noise is great almost like RocknRoll, a new culture emission – but how disrupting it can be in an undesirable way also need to be assessed and addressed. So these voices need to be heard and make sense of.

Am all for startups especially technology startups – I did my Btech & MBA with some %of thoughts over starting my own business someday. This phase where people are leaving their corporate jobs for startups is quite encouraging.
Though there are 90-95% of such people who have a sound financial backing in the form of their parents, spouse, savings, etc. So it is a jump but more of a calculated jump which again am not against but just trying to break the myth of the whole daring concept being so great.

Some of them are doing great in terms of generating employment, new business models, creating new desired customized roles, serving customers at large, etc. even though profits remain far fetched.
However I want to draw attention to two aspects which have repetitively been discussed lately :

  • Food startups going a bust including other Rocket ventures : We have all read about the story of Foodpanda, Eatlo, Freshmenu as well Jabong hitting rock bottom. What do you think went wrong here exactly?
  • Housing, Tinyowl forced to cut down team sizes in 3 figures : What do you think happens to these fresh kids and their families? How do they feel about startups, founders and these companies?

These two points are some waterfall developments to what a lot of people have felt while working with in these startups including myself.

I again want to reiterate if I have haven’t – the learning is great almost exponential, the ownership is bigger than ever before, the possibilities of doing so many things even better.
But at what cost? This needs to be analysed well by everyone before joining the wagon – if you are ready to pay any cost including health, wealth, family, career then yes please do try this. It is a RISK/GAMBLE – how well you will come out from it is driven a lot by your personal credentials.

Startups just should not aim to get bigger with stories and words, words, words. That is all the fancy stuff that needs to be ignored even by the puniest minds.

Startups become companies when they are more mature, sustainable, process oriented, long lasting, consistent and above all encompassing.Their decisions impact economy and societies at large – this fact can not be ignored and when startups start behaving in this acceptable fashion they shall be deemed SUCCESSFUL.

Right now including the biggies are just trying to be one!

My concern though 0 with the founders (as they will definitely end up earning loads), is a lot for the crowd who are getting pulled towards it simply for words like startup, e-commerce, etc. Time to Open Your eyes!